We’re pretty sure you’ve never seen a music video like this…
Shot in a style that borrows from early Nineties children’s toy commercials, the video for ‘Planet Online’ uses toys and analogue objects to create a physical reconstruction of the current online landscape, where current internet brands including Buzzfeed, Facebook, Instagram, 4 Chan, YouTube, Twitter, YouPorn) fight for our online attention. Guest appearances come fromWikileaks, Anonymous, ACTA, The Pirate Bay, Megaupload and beyond.
The video was directed by Dent De Cuir, the production company and collective who’ve previously created videos for Modeselektor and Siriusmo.
Jean-Philippe from Dent De Cuir said:
“The idea behind the video was to look at how the next generation are interacting with the internet and are faced with an ever expanding range of content. We employed early 1990’s advertising aesthetics so we could recreate the internet by using toys as the media. It was an exciting (and intense) experience that felt like being back in childhood for 2 months”
‘Planet Online’ will be released as a Beatport Exclusive on 27 May / 10 June on iTunes and all other platforms. Remixes come from Culprate, Rockwell and Rawtekk.
‘Raum und Zeit’ will be released on 24 June.